Broccoli makes it big! The Miracle Food on TV

For years, the only people advertising food products on TV have been people trying to sell you crap. The junk food industry pours millions of dollars into advertising sugary cereals, snack foods, fast food, etc, etc. The overabundance of junk food commercials, inundating us with images of nutritionally void, high fat 'crap' has even been implicated in the obesity epidemic, contributing to our "obesigenic environment".

Now, I know I'm a huge nerd for being excited about this, but for the first time that I can ever remember, I saw a commercial for a vegetable!! The broccoli industry has come out of the gates swinging, pushing their "miracle food", pure and simple. No "broccoli with cheese sauce" or pre-frozen, convenience bags of the stuff marketed by a green giant. Just broccoli! Go to their website and they're not trying to sell anything but broccoli.

The reason advertising is so skewed, is that vegetable farmers just don't have the bling to keep up with the billion-dollar junk food industry, plain and simple. Although the commercials are quite cheezy (pardon the pun), they bring a smile to my foodie face everytime I see them.

Check out the video here.

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